School Of
Mass Communication
In a world where information moves faster than ever,
the School of Mass Media & Communication at the University of East Capital empowers students to understand, shape, and lead the flow of ideas across platforms. Whether you’re drawn to journalism, digital media, public relations, or media production, our programs equip you with the tools, ethics, and creativity to make your voice heard and your message matter.
Academic Philosophy
Our approach blends academic depth with technical proficiency and real-world relevance. Students graduate not only knowing how to communicate — but how to influence, inform, and inspire. We focus on:
Strategic thinking in a media-saturated age
Practical training in digital & broadcast studios
Critical analysis of global media trends
Ethical responsibility in journalism & public messaging
Learning extends from the newsroom to the editing suite to live event coverage — ensuring a complete, immersive education.
Departments & Specializations
The faculty comprises five specialized departments that allow students to tailor their focus while benefiting from interdisciplinary business knowledge:
Department of Public & Specialized Communication
Explores public relations, crisis communication, corporate messaging, and communication campaigns for specific industries (e.g., healthcare, education, tech).
Department of News Editing & Writing
Department of Media Production & Digital Communication
What You'll Experience
- Studio-based learning with broadcast-quality tools
- Simulated newsrooms and live production environments
- Opportunities to write for the university’s media outlets
- Workshops in podcasting, film editing, and campaign strategy
- Media field trips and collaborations with local broadcasters and agencies
Career Pathways
Graduates are prepared to work in a wide variety of media and communication fields:
Journalist or News Editor
TV/Radio Presenter
Media Producer or Director
Digital Content Creator or Social Media Manager
Public Relations or Corporate Communications Specialist
Scriptwriter, Copywriter, or Multimedia Storyteller
You’ll find opportunities in television, radio, newspapers, digital media companies, government communication departments, NGOs, and startups.